In or around 2005, the Millennial generation started doing something interesting in Google. (No, this has nothing to do with Snapchat.) They started to search differently than the Boomers or X’ers who had invented the technology. They started searching via image.


It’s pretty smart, really. Rather than seeing 10,000,000 hits (of which we will only scroll through 7-11, according to Google), they see images that represent the pages (and info) they seek. Brilliant. They can cull through a cadre of information much, much faster this way, much of the time.

In or around 2013, Gen Z changed search again, by the way. (No, this has nothing to do with Tik Tok.) They started searching for answers on YouTube (and other video engines) rather than searching Google at all…

This week’s Quarantinote (#4 in the series, if you’re keeping track at home) is dedicated to the power of pictures. In fact, I’m going to try and show you that images are more powerful than words in almost every meaningful way as it pertains to (actual) learning.

From drawing to viewing to remembering to learning, images help us create the right kinds of neurotransmitters, help us leverage more nodes of the brain, and can been seen to help us remember far, far, FAR more than words can.

So enjoy this week’s Quarantinote – it’s a “bit” from my keynotes that I have delivered since Medina’s first edition of Brain Rules more than a decade ago.

Good luck and good learning.